top of page


Monroe Avenue Merchants Association is a group of businesses in Rochester NY. Monroe Avenue is the largest commercial corridor in Rochester. The businesses work collaboratively together to create a unique and fun-loving neighborhood. They host events, community sales, and support each other. Our association is a hub for local businesses to come together and grow as a community. We are passionate about making Monroe Avenue a thriving business community.

The Monroe Avenue Merchants Association is a dedicated group of local business owners and professionals who share a passion for promoting the businesses on Monroe Avenue. Our mission is to support and enhance the vibrant community of businesses that make this neighborhood so special. Meet the members who help organize membership, events, marketing, and provide information related to financial assistance and city issues.

Carrying Shopping Bags

Our Team

Elyssa Rossi

Shop Small on Monroe

GM of Aaron's Alley


Rochester | NY

Marina Nothnagle
Vice President

Nine Spot Brewing


190 Monroe Ave

Rochester | NY

Kerynn Laraby

Stem Rochester


149 Monroe Avenue

Rochester | NY

Kelly Bush

Marshall Street Bar & Grill


81 Marshall Street

Rochester | NY

bottom of page